BT Group

BT Group - Setting the benchmark for digital storytelling.
Creative Direction
Digital Storytelling
UX/UI Design
Animation
Video Editing
Creative Strategic Framework
For the past eight years, I’ve collaborated with BT Group to redefine what’s possible with their online Year in Review. This ongoing partnership is built on trust and a shared ambition—to challenge each other, push creative boundaries, and deliver work that shifts perceptions and wins awards.
Each year, the project sets new trends in the industry, capturing the attention of competitors and inspiring innovation. I leverage digital storytelling to bring BT Group’s strategy to life, crafting an experience that resonates with stakeholders and audiences alike. By staying deeply engaged with their work throughout the year, I ensure that when the time comes to build the next iteration, the story is clear, compelling, and ahead of the curve.